Despite the economic environment, Coca-Cola remains the world's most valuable brand, with a value of 68.734 million dollars (md) according to the list of the 100 best companies in the world, conducted by Business Week and Interbrand brand consultancy.
sits in second position IBM, whose brand value ranges in md 60.211, followed by Microsoft with a value of 56.647 sm.
Within the first ten positions as well as General Electric, Nokia, McDonald 's, Google, Toyota, Intel and Disney.
Highlights the fact that the overall value of 100 marks a decrease of 4.6%, with an estimated difference in $ 55.472.
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